With new categories where innovation meets recognition in the ever-evolving influencer marketing landscape the GIMA Entry Kit is now available to download Evolve and prosper One of the pivotal shifts in the industry that the GIMAs are acknowledging is the... اقرأ أكثر

So you ve got your influencer marketing campaign launched now it s time for some statistics and analytics Remember launching the campaign and getting the reports and numbers in is the easy part OMNES Influencers does that for you with... اقرأ أكثر

Last year China came up a nbsp new action plan called the Beijing Action Plan for Promoting the Innovation and Development of the Digital Human Industry The first-of-its-kind nbsp initiative is aimed at regulating digital humans It has become necessary... اقرأ أكثر

Social media influencers will now have to declare all material interests Will this impact scale and scope Which band of influencers will be hit most The Department of Consumer Affairs under Ministry of Consumer Affairs Food and Public Distribution released... اقرأ أكثر

DeepSeek a rising AI startup from China has quickly captured the attention of social media influencers with its R model an advanced large language model LLM that challenges industry leaders like OpenAI and Anthropic at a fraction of the cost... اقرأ أكثر

TikTok s beauty influencers are known for driving major sales spikes but not necessarily with their own brands As beauty YouTubers became embroiled in money-losing drama over the past several years brands shifted their sights to TikTokers Comparatively wholesome with... اقرأ أكثر

At the sectoral level searches during for influencers and content makers specializing in tourism and hospitality have witnessed a remarkable increaseOMNES Influencers the UAE-based venture that provides influencer marketing services spanning different social media platforms revealed that was marked by... اقرأ أكثر

With influencers like Kylie Jenner and Conor McGregor pocketing million each in nbsp from their respective brands Kylie Cosmetics nbsp and nbsp Proper Twelve Whiskey And The Rock moving to an million net worth after inking a clothing deal with... اقرأ أكثر

Meta s decision to expand its Instagram creator marketplace to three nbsp technology partners could dramatically ease the headaches brands face when lining up huge social-media marketing campaigns that may involve tens of thousands of influencers That s the big... اقرأ أكثر

Gen Z consumers are percent more likely to take their friends recommendation over an influencer or a celebrity while making a purchase decision revealed a study from Yuvaa Gen Z consumers are percent more likely to take their friends' recommendation... اقرأ أكثر

Artificial intelligence technology is quickly permeating every sector of the retail industry including the world of influencer marketing Incorporating artificial intelligence is nothing new in the digital marketing world but it has especially become a hot topic over the past... اقرأ أكثر

Influencers are growing to be potent marketing tools with no signs of decline the report saysUAE s Majid Al Futtaim Lifestyle unveiled the Beyond Shopping Report providing an in-depth analysis of consumer spending patterns upcoming trends and market predictions The... اقرأ أكثر