From his new home in Dubai Khaleej Times chatted with Saim to find out the real man behind the fa ade of a high-profile fashion and lifestyle influencer Saim Ali is not like a typical male model who has fizzled... Read more

Dentsu-owned influencer talent agency asks creators to hold their accounts to account for the use of unrealistic beauty filters Gleam Futures the influencer management agency backed by holding company Dentsu has urged influencers to reject AI beauty filters with a... Read more

The future of influence is here a digital avatar that captivates millions of adoring fans while offering unparalleled customisation and round-the-clock availability Virtual influencers are transforming the way content is created consumed and marketed online They represent an electrifying dance... Read more

Less than weeks after going live decentralized social platform Friend tech has reportedly paid out about million to its users Of that amount ETH or about went to the top ten crypto influencers per data presented by crypto research platform... Read more

As of most brands have adopted an influence strategy and are enamored by its yet-to-be-explored potential According to Ogilvy s Influencer Trends You Should Care About the Creator Economy is no longer just a buzzword or a pipe dream it... Read more

A great strategy for companies to interact with their target consumers in a genuine and organic way is through influencer marketing More than of the world s population utilises social media in some capacity with daily usage averaging hours and... Read more

Sunsets skyscrapers shopping sprees Type Dubai into any social media platform and you will find thousands of them Whether they re promotional films or holiday snaps the quality and reach of these images can vary widely Now Dubai s tourism... Read more

Picture this It s and I m working on my passion project SLentrepreneur Magazine It s an online publication dedicated to real-world business in the virtual world of Second Life managed by my avatar persona nbsp Avarie Parker nbsp and... Read more

Khalid Al Ameri one of the Arab world's most recognisable Emirati digital storytellers is stepping into the cinematic ring literally The Emirati content creator and humanitarian is making his debut in Indian cinema with a cameo appearance in the upcoming... Read more

Huda Beauty the cosmetics line by Huda Kattan has sold its ownership in fragrance brand Kayali nbsp Kayali which was founded by Huda and her sister Mona Kattan in will now operate as an independent company with Mona continuing on... Read more

Advertisers are once again taking a closer look at the relationship between brands and influencers questioning who is responsible for brand deals and who is held accountable if and when things go wrong This comes after fast-fashion giant Shein recently... Read more

When food creator Wasil Daoud wakes up he's already thinking about the ingredients and steps needed to film his next TikTok video and who he can distribute the meals to nbsp Daoud started creating content in at age by filming... Read more