As the use of artificial intelligence and augmented reality filters continue to rise Polaroid is pitching its products as relief from an overly digital world nbsp The camera and film maker is working with influencers both up-and-coming and established photographers... Read more

Advertisers are once again taking a closer look at the relationship between brands and influencers questioning who is responsible for brand deals and who is held accountable if and when things go wrong This comes after fast-fashion giant Shein recently... Read more

Huda Beauty the cosmetics line by Huda Kattan has sold its ownership in fragrance brand Kayali nbsp Kayali which was founded by Huda and her sister Mona Kattan in will now operate as an independent company with Mona continuing on... Read more

Fashion retailer H amp M is to use artificial intelligence AI to create digital twins of models It says it will use the AI doppelgangers in some social media posts and marketing in the place of humans if given permission... Read more

Less than weeks after going live decentralized social platform Friend tech has reportedly paid out about million to its users Of that amount ETH or about went to the top ten crypto influencers per data presented by crypto research platform... Read more

Picture this It s and I m working on my passion project SLentrepreneur Magazine It s an online publication dedicated to real-world business in the virtual world of Second Life managed by my avatar persona nbsp Avarie Parker nbsp and... Read more

With new categories where innovation meets recognition in the ever-evolving influencer marketing landscape the GIMA Entry Kit is now available to download Evolve and prosper One of the pivotal shifts in the industry that the GIMAs are acknowledging is the... Read more

As of most brands have adopted an influence strategy and are enamored by its yet-to-be-explored potential According to Ogilvy s Influencer Trends You Should Care About the Creator Economy is no longer just a buzzword or a pipe dream it... Read more

As of March Facebook accounted for nearly percent of the social media market across Asia Comparatively YouTube accounted for about percent of the social media market in Asia as of March of the same year nbsp Social media as an... Read more

A great strategy for companies to interact with their target consumers in a genuine and organic way is through influencer marketing More than of the world s population utilises social media in some capacity with daily usage averaging hours and... Read more

There may not be hashtags yet on Instagram's new app Threads but that's not stopping ads from appearing all over the latest social-media platform Within two days of nbsp Threads' launch on July certain brands and influencers started posting paid... Read more

IntroductionSocial media platforms have revolutionized the way individuals interact communicate and access information in the digital era Among these platforms YouTube Google LLC Mountain View California United States has emerged as a dominant force captivating a vast global audience through... Read more