Aika Kittie is a self-described digital dream girl who posts racy content If you scroll through her Instagram profile you'll find photos of her in bikinis and lingerie at the beach pool and in the snow which she shares with... Read more

The so-called de-influencing trend is making corporate marketing teams around the world sit up and listen It happens when people take to social media and urge their followers not to buy certain goods They may be doing so to promote... Read more

Meta s decision to expand its Instagram creator marketplace to three nbsp technology partners could dramatically ease the headaches brands face when lining up huge social-media marketing campaigns that may involve tens of thousands of influencers That s the big... Read more

These days ads and subscription services seem to be seeping into every nook and cranny of the digital space At least we were safe from those annoyances when using our appliances But even that safe haven may be gone once... Read more

The Jordan Tourism Board JTB announced its entry into a strategic partnership with OMNES Media to host the Arab Influencers Gathering City Talk next October at the King Hussein Bin Talal Convention Centre in the Dead Sea Jordan The announcement... Read more

There may not be hashtags yet on Instagram's new app Threads but that's not stopping ads from appearing all over the latest social-media platform Within two days of nbsp Threads' launch on July certain brands and influencers started posting paid... Read more

The popular social media app used to upload -second videos is a hub for trends and their aftermaths Recently one such trend took the internet by storm where users live stream themselves acting like NPCs or automated non-player characters found... Read more

Set to take place at the end of this year the Qatar Tourism QT Awards is returning for its second edition QT said a statement on Monday Developed in partnership with UN Tourism the Qatar Tourism Awards is designed to... Read more

What is having others market your product or service for you if not the essence of influencer marketing Here we delve into the tightly coupled relationship between influencers and affiliates how they differ how they overlap and where they're going... Read more

Whether you re a new nbsp mom nbsp or an experienced parent raising a child can be difficult especially if your community isn t as familiar with the process This is where momfluencers AKA mom influencers help guide you in... Read more

Some analysts estimate that the overall influencer marketing market has nbsp surpassed billion But as influencer marketing has evolved so has the relationship between brands and creators The latest trend Hiring influencers as in-house staff The most recent example is... Read more

The world of influencer marketing has grown pretty quickly and there are a lot of the younger generation that now aspire to be influencers or YouTube content creators when they grow up With the growth and popularity of personality driven... Read more