Collecting Interpretations from leading marketers this report provides reliable insights into Pakistan s growing influencer industryThe explore page of any Pakistani Instagram user is flooded with thousands of influencers posting bits of their lives endorsing products and even offering different... Read more

Influencers Alanna Panday and Ivor McCray turned the former s Pali Hill home in Mumbai into an Italian dream for their wedding celebrations Influencers Alanna Panday and Ivor McCray's nuptials in nbsp Mumbai India were nothing less than a fairy... Read more

Social Platforms Explore Age Verification Options to Comply With Teen Access RegulationsWhile many regions are pushing for new age limits on social media access the key challenge remains that there s currently no universal technology that enables platforms to verify... Read more

Tarte is known on TikTok and Instagram as the makeup brand that flies top-tier creators like nbsp Alix Earle nbsp and Meredith Duxbury on extravagant getaways to Dubai or Turks and Caicos For its next outing Tarte is thinking smaller... Read more

As premieres become top-shelf content in their own right creators enlisted by studios to hype events carve out steady gigs I went from literally working part-time for like an hour to actually being able to pay my bills and pay... Read more

TikTok is an essential promotional tool for music artists and record labels Songs can rise up organically on the app even if they've been outside the mainstream for decades Marketers can also hire influencers to help a song take off... Read more

Siuuubscribe The football star reaches million subscribers just two days after uploading his first video to the platform Cristiano Ronaldo is the world's most popular person on social media with some million followers and now he's raised the bar even... Read more

As of March Facebook accounted for nearly percent of the social media market across Asia Comparatively YouTube accounted for about percent of the social media market in Asia as of March of the same year nbsp Social media as an... Read more

Back when the COVID pandemic first kicked in the influencer marketing industry expected to see at least a to drop in creators earnings from sponsored content By October things had changed dramatically nearly three-quarters of brands were actually upping their... Read more

NEW DELHI nbsp India is set to have the largest base of social media content creators globally with the figure crossing million this year according to influencer marketing firm Zefmo This follows venture capital firm Kalaari Capital stating in October... Read more

With new categories where innovation meets recognition in the ever-evolving influencer marketing landscape the GIMA Entry Kit is now available to download Evolve and prosper One of the pivotal shifts in the industry that the GIMAs are acknowledging is the... Read more

Bitcoiner Dan Held is leaving Kraken s marketing leadership to focus instead on a personal consulting business CoinDesk has learned The soon-to-be former director of growth marketing won t exit Kraken outright He ll become a brand ambassador '' sources... Read more