Fueled by the pandemic medical professionals have cashed in on Douyin dispensing advice and endorsements If a doctor speaks at conferences or lectures there are only a limited number of people listening he said But on online platforms the audience... Read more
Nano influencers may only have a few thousand followers but that's not keeping them from turning a social-media hobby into a paying side hustle or even a full-time job Take Jalyn Baiden nbsp as an example nbsp Baiden a skincare... Read more
TimesofIndia The landscape of marketing is immensely creative and constantly evolving We are entering a phase where human and business transactions are increasingly happening in a virtual space thanks to technological development and predicted shifts in socialisation During the pandemic... Read more
Picture this It s and I m working on my passion project SLentrepreneur Magazine It s an online publication dedicated to real-world business in the virtual world of Second Life managed by my avatar persona nbsp Avarie Parker nbsp and... Read more
As the use of artificial intelligence and augmented reality filters continue to rise Polaroid is pitching its products as relief from an overly digital world nbsp The camera and film maker is working with influencers both up-and-coming and established photographers... Read more
Bitcoiner Dan Held is leaving Kraken s marketing leadership to focus instead on a personal consulting business CoinDesk has learned The soon-to-be former director of growth marketing won t exit Kraken outright He ll become a brand ambassador '' sources... Read more
The importance of social media influencers in a film s release campaign has been cemented in a year that has seen US actors unable to promote their films due to the SAG-AFTRA strike while the success of Warner Bros July... Read more
If you haven t heard about Alix Earle it may simply be a matter of time This young influencer who just graduated from the University of Miami has more than million followers on TikTok and was recently signed by United... Read more
David Yovanno is the CEO of nbsp impact com a partnership management platform helping businesses grow through partnerships As influencer marketing evolves marketers struggle to commission creators for one-off time-based campaigns Forward-thinking brands understand that longer-term partnerships lead to better... Read more
Actor nbsp Neha Sharma nbsp laments how casting in the industry is now dictated by one s social media following If someone is popular on Instagram with following ranging between - million Neha says they are likely to be given... Read more
While Elon Musk s plan to convert X into a payments hub from which many expanded functions will arise has seemingly been delayed in its initial approval process X is still pushing ahead with the concept which it s now... Read more
Gaurav Chanana founded the Mumbai-based production house Lucifer Circus four years ago in his own words out of joblessness Since then the production house has worked with some of the biggest brands and the best agencies in the country and... Read more