'B2B influencers' like CEOs and doctors are seeing a surge in demand from brands for marketing campaigns. Here are 5 key findings from a new survey.
B B influencers have become all the rage in influencer marketing with of B B businesses already using them in their campaigns according to a new study from the ad agency Ogilvy Ogilvy surveyed over senior leaders from B B... Read more
Social media influencers will now have to declare all material interests Will this impact scale and scope Which band of influencers will be hit most The Department of Consumer Affairs under Ministry of Consumer Affairs Food and Public Distribution released... Read more
Cooper Munroe is CEO of nbsp The Motherhood Inc For two decades The Motherhood has connected regulated brands with influencers in every niche When influencer marketing first rose to prominence the notion that it would be a viable strategy for... Read more
Co-founder and CEO of nbsp SocialPubli an award-winning influencer marketing platform with opt-in influencers across countries Artificial intelligence is big news and it s making an impact in many fields The adoption of AI tools nbsp more than doubled nbsp... Read more
Picture this It s and I m working on my passion project SLentrepreneur Magazine It s an online publication dedicated to real-world business in the virtual world of Second Life managed by my avatar persona nbsp Avarie Parker nbsp and... Read more
The newest TikTok trend isn't trying to get consumers to buy products -- it's doing the opposite Marketing influencers are one of nbsp social media's hottest trends nbsp -- recommending products and services to their followers in authentic videos But... Read more
Today the average time spent on social platforms has increased to more than hours per day according to market research firm GWI while social media holds an ever-greater share of total time spent online accounting for percent globally With that... Read more
All your favorite influencers were at Coachella this month or were they Some reportedly faked their Coachella attendance making it the latest influencer trend to sweep Instagram and TikTok So far has been somewhat volatile for influencers in general With... Read more
The popular tech influencer offers tips for brands looking to get the attention of influencers they want to work with Based in London Alasdair Mann better known as Alementary covers emerging tech stories for his over k nbsp YouTube nbsp... Read more
Neha Sharma says influencers get preference over actors for roles: ‘People will eventually realise important to take one who can actually act’
Actor nbsp Neha Sharma nbsp laments how casting in the industry is now dictated by one s social media following If someone is popular on Instagram with following ranging between - million Neha says they are likely to be given... Read more
LOS ANGELES - When Cassidy Jacobson was years old she posted a video of herself dancing on the popular app TikTok Little did she know then that six years later her Casssidy J account would have million followers on the... Read more
TikTok influencer posts her five-figure monthly earnings online. She says pay transparency is as 'authentic' as it gets
TikToker Victoria Paris is getting candid about her online success in a time when it seems like anyone can find their formula to being a professional influencer The -year-old amassed an online following when she began posting TikTok videos out... Read more