HypeAuditor has released its State of Influencer Marketing report projecting the global influencer marketing industry to reach billion by off the back of AI advancements social commerce expansion and data-driven influencer campaigns Instagram continues to be the platform of choice... Read more

The advent of cutting-edge technologies has just boosted the growth of the retail industry From store management to consumer services every aspect of operations has been improved tremendously with AI The Indian retail industry is thriving by the day The... Read more

Influencers in Norway are now required by law to label when their images on social media have been retouched The new regulations from Norway s Ministry of Children and Family Affairs have been brought in to try and fight unrealistic... Read more

Have you ever desired a formal education on how to become a successful social media influencer To delve into the fundamentals of influencing content creation the psychology behind it and how to leverage digital platforms to connect with millions of... Read more

Your influencer marketing campaign checklist What s better than a checklist Nothing So you re ready to launch your influencer marketing campaign You ve chosen the influencers the social media channels and in the few coming days original relevant content... Read more

When you think of influencer marketing you typically picture brands working with a younger creator to target Gen Z ages - or Gen Alpha up to years old That s not always the case As the influencer marketing space and... Read more

Good news for Snapchat marketers as well as creators developing AR experiences for the app with the platform now reformatted specifically for iPad screens As per the latest nbsp iOS update notes nbsp on the Snapchat app Snapchat now offers... Read more

Meta s looking to expand its opportunities for creators to make money from affiliate links in their Facebook posts by making supported product links more prominent within Reels videos photos and text posts As you can see in this example... Read more

This is indeed one of the most asked questions about Social Media Influencer Marketing In fact if you look up Google s statistics about what people search for regarding Social Media and influencer marketing this question comes on top Yet... Read more

One often hears about businesses running 'at speed' But businesses running at internet speed out of Asia can operate at a pace that can be on an entirely different level Such is the example of the influencer marketing platform Partipost... Read more

In the ever-evolving landscape of influencer marketing micro-influencers have emerged as hidden gems These individuals often with smaller follower counts compared to macro-influencers or celebrities hold incredible potential for brands and businesses Below we ll delve into the power of... Read more

Meta s super keen to make AI a more prominent part of the social media experience whether you like it or not and along that line Instagram chief Adam Mosseri has today provided a glimpse of some coming video AI... Read more