How The Canadian Influencer Kris Collins Is Helping Small Businesses

Dec 15, 2022
How The Canadian Influencer Kris Collins Is Helping Small Businesses

Social media influencers have become a powerful force in the marketing world. As the world of digital marketing continues to evolve, influencer marketing is becoming an increasingly popular strategy for businesses looking to reach a larger audience. One such influencer is Kris Collins, a popular Canadian TikTok user who has used her platform to promote small businesses in Canada.

When working with an influencer like Kris Collins, who has 47.6 million followers, several advantages come with it. Your offers will be seen by millions of potential customers who may have yet to hear of them. As a successful influencer, she carries a certain level of credibility that lends itself well to promoting your brand or products in an authentic way that resonates with viewers. So when you work with an experienced influencer like Collins, you can expect high-quality content that is optimized for social media platforms.

As a former at-home hairstylist before her influencer career, Collins understands what it means to be a small business owner. Kris realizes the struggles and challenges you face and always does her best to support local businesses when she can, which is why she is so excited about Amazon Canada’s new platform.

Collins is working with Amazon Canada on an upcoming Holiday Gift Guide featuring some of her favorite items to give and receive this holiday season. Many of the items are from local businesses, which Kris always personally looks for when holiday shopping. It is always great to get to work with brands with Canadian roots.

Amazon Canada’s new platform allows customers to shop from local Canada-based small and medium businesses through unique online storefronts. The virtual marketplace enables these businesses to reach millions of customers and scale their growth by showcasing their brand’s products and personalities. Fulfillment through Amazon allows these businesses to offer special delivery while minimizing costs. Amazon has partnered with over 30,000 Canadian companies and helped them collectively gross over $1 billion in sales.

Collins has seen her career explode over the past few years. However, despite her newfound fame and fortune, she is careful to remain mindful of her financial future. She wisely invests her money and carefully manages her finances to be secure, knowing she will have a strong foundation for years to come.

Here’s how this influencer sets up her financial future:

1. Recognizes the importance of investing

Having done some personal financial education of her own, Collins knows that diversification of investments is the safest way to secure her financial future. She pays attention to where she invests her money and spreads it among various investment vehicles.

2. Diversifies her portfolio

Having done some personal financial education of her own, Collins knows that diversification of investments is the safest way to go when securing her financial future. She pays attention to where she invests her money and spreads it among various investment vehicles.

3. She still drives her Mazda

Having parents who spoke openly with her about money and instilled frugality as part of her upbringing, Collins states she “only buys things on sale” and is mindful about where she spends her money. She says she is still driving her reliable Mazda and sees no need for an upgrade.

The bottom line is that Kris Collins is an example of how powerful social media can be when used for the betterment of society. Using her influence on TikTok, she has created a platform where small business owners can find success and gain exposure while helping others in need by amplifying important causes. But she’s also mindful that she doesn’t know where her influencing career will be or take her. That’s why she’s invested in the future – to cushion her and give herself financial peace against the unknown.


Source: forbes
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