Aa part of its ongoing effort to make AI a part of your life whether you like it or not Meta is reportedly developing a new AI chatbot for your group chats which will be able to get you caught... Read more

Publicis Groupe UK acquired fast-growing social creative firm Fabric Social to serve as the hub of an expanded PR social media and influencer marketing offering for clients nbsp The agency which positions itself as the super social for the world... Read more

Unilever is moving away from the old model of one-way brand messaging and towards a broader recommendations-led marketing system that blends influencers professionals events in-store visibility and content built for a changing search environment according to CEO Fernando Fernandez nbsp... Read more

Snapchat s looking to expand its use case into public group chats with the addition of new Topic Chats which will enable users to join public discussions of popular topics and could help to drive more engagement in the app... Read more

netinfluencer com Meta has announced the launch of Creator Assistant on Facebook a conversational AI tool integrated into the creator dashboard that delivers personalized recommendations based on each creator s content style performance history community data and stated goals The... Read more

netinfluencer com Fox One and social-first sports media company Overtime have partnered on an unscripted short-form digital series tied to the FIFA World Cup per The Hollywood Reporter Race to Glory launched across Fox One s social media channels featuring... Read more

Arab News LONDON TikTok has launched its third annual Community Fest a summer-long series of in-app competitions and educational workshops designed to help creators grow their audiences through the platform s LIVE feature Running from June through August the event... Read more

DHAKA Social media influencers in Bangladesh are urging millions of their followers to plant trees as part of a campaign to combat climate change as the South Asian nation reels from the worst heatwave in decades Bangladesh recorded extreme temperatures... Read more