New services are springing up to help indie businesses in beauty get off the ground so Cosmetics Business trialled the optionsSince the days of YouTuber Zoella s Superdrug range and the Chapman sisters Pixiwoo there has long been a precedent... Read more

Sharjah Media City Shams is organizing its next edition of the Shams Talks initiative entitled Is influencer marketing worth your investment at Shams Business Center in Sharjah on Wednesday August at am Shams will host marketing and influencer marketing experts... Read more

TikTok influencers are the new celebrities shaping trends across industries Meanwhile music education nurtures integrity empathy and appreciation for shared humanity Learn from Stephen Kirton's journey and strategies for aspiring influencers and understand the importance of character development in today's... Read more

As a small business owner digital marketing can be daunting Once you enter the world of digital marketing things seem to get complex Each platform is different from the next but one thing remains constant - influencer marketing While small... Read more

In the swiftly evolving realm of digital marketing affiliate marketing has emerged as a potent and cost-effective strategy for businesses to enhance their online presence and drive sales However one of the most significant recent developments in this field has... Read more

The Evolution of Influencer Marketing Social Commerce s Impact on Brand-Consumer RelationshipsInfluencer marketing has come a long way since its inception What started as a simple word-of-mouth marketing strategy has now evolved into a full-fledged industry with brands allocating significant... Read more

Gen Z marketing firm Screenshot Media has unveiled its global micro-influencer service Micro Boost helping brands and smaller influencers to develop partnerships The move which caters to both nano - k followers and micro k- k followers creators offers brands... Read more

Founder and CEO of nbsp Sway Group an award-winning agency that specializes in influencer marketing with a focus on B C nano and micro campaignsIf there s a single type of content that is now officially king it s mobile-friendly... Read more

Influencer marketing has been in existence for about a decade now During this time this brand promotion tactic has become increasingly popular among businesses of various sizes due to its effectiveness in reaching a wider audience and increasing brand awareness... Read more

Authenticity builds connection this is why influencer engagement has become an essential part in modern marketing portfolios especially for eCommerce brands Discover to what extent brands in different countries engage with influencers on the most popular influencer platform Instagram The... Read more

Not to sound confusing but influencer marketing agency Influencer is adopting a brand lift measurement solution in a move to demonstrate the value of employing influencers and creators Digiday has learned The move comes at a time when influencers are... Read more

We all know you have to spend money to make money but with influencers that return is simply unmatched Between their highly engaged audiences content quality and the social proof they bring influencers offer brands something they can t get... Read more