Ways to Identify Influencers Worth Your Brand's Time and MoneyIn the current digital marketing landscape few advertising options are more popular than nbsp influencer marketing After reaching a global market of nbsp billion in of brands report that they find... Read more

How many of us have dined out at a new restaurant or stayed at a hotel based on recommendations we read on nbsp social media The answer is probably most of us but do nbsp influencers nbsp still have the... Read more

That s the current price of a -second commercial during NBC s Sunday Night Football as Ad Age s Parker Herren reports in What TV commercials cost in the - season In addition to revealing the price tags for commercial... Read more

Influencers have a huge footprint online Even small influencers with a few thousand followers can provide brands with key opportunities to reach engaged audiences It s also valuable to research how successful influencers interact with their fans and grow their... Read more

The popular social media app used to upload -second videos is a hub for trends and their aftermaths Recently one such trend took the internet by storm where users live stream themselves acting like NPCs or automated non-player characters found... Read more

Miami FL January -- PR com -- The Influencer Marketing Factory has signed another creative into their roster of talents that will be represented by the agency Aliza Reynosa is a newly signed TikTok creator that is now part of... Read more

The creator economy has seen significant growth in recent years and popular subsegments in this space include gaming beauty travel comedy and fashion Companies are leveraging these subsegments to reach consumers in different regions One notable trend in the creator... Read more

Jordan Carroll of influencer marketing shop The Fifth shares a humanist approach to the industry s obsession with AI including a damning indictment of so-called AI influencers The influencer marketing industry has long been known for volatile supply chains ever-changing... Read more

The Digital News Report by the Reuters Institute sheds light on the complex relationship between the public news outlets and social media platforms As we navigate one crisis after another the demand for reliable and independent journalism is higher than... Read more

If you haven t heard about Alix Earle it may simply be a matter of time This young influencer who just graduated from the University of Miami has more than million followers on TikTok and was recently signed by United... Read more

Collecting Interpretations from leading marketers this report provides reliable insights into Pakistan s growing influencer industryThe explore page of any Pakistani Instagram user is flooded with thousands of influencers posting bits of their lives endorsing products and even offering different... Read more

Founded by nbsp Robin str m nbsp and brothers nbsp Gustaf nbsp and nbsp Emil Smith nbsp in Wehype announces its plans to partner with nbsp Appsflyer nbsp and nbsp Adjust Wehype intends to support its expansion by integrating the... Read more