F ilte Ireland spent nearly paying social-media influencers to promote various destinations around Ireland over the past two years The tourism authority forked out fees nbsp ranging from to to well-known personalities between August and nbsp December Figures released under... Read more

At a time when influencer marketing is booming industry experts discuss how brands need to relook at their influencer strategiesIn layman's terms influencer marketing is a form of marketing that involves the use of influencers people and organisations who have... Read more

Once considered just a trend influencer marketing is now increasingly becoming a significant part of a brand s marketing strategy As per recent industry estimates India s influencer marketing industry will be worth Rs crore by nbsp This projected growth... Read more

LIVC's Integration of BrandSpike and Gofamer Will Create a Data-Driven Platform to Match Brands with Influencers and Creators in More Powerful and Meaningful WaysSAN DIEGO CA ACCESSWIRE February nbsp Live Current Media Inc Live Current or the Company OTCQB LIVC... Read more

Influencer marketing continues to prove its value which is why it comes as little surprise that it is set to play a bigger role in product development impact the election and make headway into pharma and other industries Adam Rossow... Read more

The influencer marketing nbsp industry s value is estimated to grow at a compound annual growth rate of percent over the next five years to reach Rs crore by from Rs crore in The projected rise of the industry can... Read more

Traditional marketing outlets are no longer a baseline for marketing strategies but these methods haven t disappeared Rather their practical applications have evolved As businesses continue to shift into a digital-first world and our methods change accordingly the ways we... Read more

The start of a new year is seen as bringing in new operational efficiencies stronger strategies a far greater emphasis on building deep bonds with various stakeholders and consumers In keeping with the current market ecosystem technology and a human... Read more

Influencer Technology and the Power of Micro-Influencers A New Marketing StrategyInfluencer technology and the power of micro-influencers have emerged as a new marketing strategy that has been transforming the way brands and businesses connect with their target audience This innovative... Read more

A new nbsp survey conducted nbsp by nbsp Matter Communications nbsp in the US nbsp reveals consumers are making purchase decisions based on influencer content The data shows of respondents have either researched purchased or considered purchasing a product or... Read more

As men s style videos have continued to grow in popularity on TikTok many influencers are homing in on their content by creating videos geared toward specific types of dressing With this year s increase in weddings and wedding-related events... Read more

Dubai s highly anticipated annual health and wellness festival Active on the Beach is thrilled to invite the fitness community for a joyous reunion on Sunday Open to all this one-day beach festival at the iconic Kempinski Hotel amp Residences... Read more