Influencer Technology and the Power of Micro-Influencers A New Marketing StrategyInfluencer technology and the power of micro-influencers have emerged as a new marketing strategy that has been transforming the way brands and businesses connect with their target audience This innovative... Read more
There are over TikTok influencers in the United States across a number of different niches This means that no matter what your business is promoting there s likely a slew of influencers available to work with and get your brand... Read more
A new nbsp survey conducted nbsp by nbsp Matter Communications nbsp in the US nbsp reveals consumers are making purchase decisions based on influencer content The data shows of respondents have either researched purchased or considered purchasing a product or... Read more
At the sectoral level searches during for influencers and content makers specializing in tourism and hospitality have witnessed a remarkable increaseOMNES Influencers the UAE-based venture that provides influencer marketing services spanning different social media platforms revealed that was marked by... Read more
Bosses Are Training Employees To Be Influencers—After Long Discouraging Social Media Posts About Work
After Emily Durham detailed her day in the life as an Intuit recruiter on TikTok and her career advice podcast began climbing Apple s podcast charts she grew nervous about what her employer would think She had nbsp talked about... Read more
Gen Z marketing firm Screenshot Media has unveiled its global micro-influencer service Micro Boost helping brands and smaller influencers to develop partnerships The move which caters to both nano - k followers and micro k- k followers creators offers brands... Read more
At a time when influencer marketing is booming industry experts discuss how brands need to relook at their influencer strategiesIn layman's terms influencer marketing is a form of marketing that involves the use of influencers people and organisations who have... Read more
Businesses can struggle to achieve brand recognition as consumers live in a crowded media landscape that bombards them with messages everywhere they look One corporate strategy is to build business and brand awareness by using nbsp social influencers people who... Read more
Lead retail amp e-commerce analyst Claire Tassin looks to the future of product recommendations comparing emerging AI capabilities with the influencer economyEvery few weeks it seems someone declares the influencer economy dead The reality is far from it though the... Read more
Influencer marketing has been characterized as the fastest-growing form of the modern generation of advertising The Statista report of last year showed that the influencer marketing industry was worth just billion in It hit billion in and is expected to... Read more
AI is growing faster than ever MarketsandMarkets predicts that the artificial intelligence market will skyrocket to billion by In this constantly changing environment you either adapt or risk falling behind As a result companies and businesses around the world are... Read more
According to IMARC Group the global fashion influencer marketing market size reached US Billion in Looking forward the market is expected to reach US Billion by exhibiting a growth rate CAGR of during - Digital and Social Media Proliferation The... Read more