Sep 01, 2023

Authenticity builds connection this is why influencer engagement has become an essential part in modern marketing portfolios especially for eCommerce brands Discover to what extent brands in different countries engage with influencers on the most popular influencer platform Instagram The... Read more

Aug 23, 2023

TikToker Victoria Paris is getting candid about her online success in a time when it seems like anyone can find their formula to being a professional influencer The -year-old amassed an online following when she began posting TikTok videos out... Read more

Aug 23, 2023

Illinois is the first state in the U S to ensure child social media influencers are compensated for their work according to Sen David Koehler of Peoria who sponsored a bill that was signed into law and will go into... Read more

Aug 23, 2023

In today s digital age the dynamics of nbsp marketing have undergone a profound transformation with social media platforms emerging as pivotal channels for brand promotion and engagement Among these platforms YouTube stands as a behemoth offering a unique space... Read more

Aug 23, 2023

There's a right way and a wrong way to incorporate influencers into your marketing strategy Here's how to do it right There's a right way and a wrong way to incorporate influencers into your marketing strategy Here's how to do... Read more

Aug 23, 2023

Indeed a global job site announced that there has been a significant increase in job postings and clicks related to the terms content creators and influencers The platform reported a massive increase in nbsp job nbsp postings and a increase... Read more

Aug 16, 2023

A group of young German tourists toppled a -year-old statue at a villa in northern Italy the villa's manager told Insider According to nbsp Italian media nbsp reports nbsp the guests at Villa Alceo were influencers who messed around with... Read more

Aug 16, 2023

Over the years influencer marketing has gone from a nice-to-have to must-have when it comes to marketing strategy The momentum influencer marketing has picked up isn t slowing anytime soon the industry is expected to be valued at billion this... Read more

Aug 16, 2023

Influencer rates are rising brands are seeking communities and people particularly Gen Z are growing wary of influencers promoted products In response some marketers particularly those in the CPG and retail space are banking on user-generated content UGC to reach... Read more

Aug 16, 2023

As the use of artificial intelligence and augmented reality filters continue to rise Polaroid is pitching its products as relief from an overly digital world nbsp The camera and film maker is working with influencers both up-and-coming and established photographers... Read more

Aug 16, 2023

In its amended definition of celebrities the Advertising Standards Council of India ASCI has added social media influencers with a following of at least The ASCI code contains a special rule for celebrities that states that commercials using celebrities must... Read more

Aug 16, 2023

For many travel agent sounds like an anachronistic job title conjuring images of shoulder pads and strip malls corded telephones and desktop computers with cathode-ray tube monitors Indeed ever since the advent of online booking travel industry watchers have been... Read more