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Saleh Tarboun is the quietly witty voice behind @tarboun, where he turns everyday Arab millennial moments into relatable, bite-sized stories that feel like a group chat gone public. A Tunis-born, Dubai-based brand strategist by day, he moonlights as a cultural translator, dissecting regional ad campaigns, football fever, and tech trends with sharp, meme-laced commentary that keeps 70k+ followers refreshing their feeds. His threads unpack MENA consumer habits, bilingual puns, and the agony of overpriced lattes, all served in a self-deprecating tone that invites DMs and quote-tweet storms alike. Expect quick polls, Arabic calligraphy doodles, and insider tips on navigating agency life—delivered like a friend who always knows the shortcut. @tarboun is your sarcastic, strategy-savvy guide to Arab-millennial culture, spinning agency insights, football rants, and bilingual memes into must-read threads.
